Social media might be just 10 years old but its phenomenal growth ensured its importance as a business tool for all enterprise – small, medium and large.

Veracity Media created its own Holden Motorsport social media channels, and through them provided Holden with valuable exposure, building an audience of approximately 300,000 loyal fans.

Veracity Media bolstered Holden's brand awareness and enhanced customer loyalty and relations through our conversation with fans.

We continue to update the channels with creative content, including photo updates from Supercars events, informative infographics, news items and historical features, while enabling followers to share and communicate their experiences with one another.

•   266 per cent year-on-year growth

•   Over 250,000 Facebook followers, almost 20,000 Twitter fans, and over 30,000 Instagram followers

•   Over 130 million impressions created on more than 830,000 unique users on Facebook and Twitter

•   More than half a million YouTube video views

•   Industry-leading growth and engagement rates

•   All-viral accounts with results achieved via content created by Veracity Media and zero advertising spend


"Thank you for your efforts, you have again generated a significant amount of valuable media for the Holden brand. We thank you also for your work in making Holden Motorsport social media the industry leader."

– Mike Devereux, Chairman & Managing Director, GM Holden Ltd